35: My Future's So Bright, I Gotta Wear Shades

Shiny object syndrome is a tough thing to overcome, but with the success of our businesses these temptations wane.  Keeping focused on Priority #1 is key to the long term success of any entrepreneurial venture. The big day of going full time on PodcastMotor is coming for Craig and along with that brings all sorts of emotions.  Staying focused at this time is really important.  Failure to do so could mean the demise of his entrepreneurial career even before it really gets started. Ken is looking at diversifying revenue streams within MastermindJam, while keeping an eye on the real job of running the business.  While this could provide for a great opportunity to take the business to the next level it could also mean not really doing anything well. The opportunities and risks are actually similar for them both, but keeping focused on what is really important, what's going to move the business forward, and what is just noise and is acting like a distraction is going to be key over the next few months.

Mentions this week

• Thrive Leads
• Zippy Courses
• Restrict Content Pro
• 7-Figure Businesses through Courses by Derek Halpern
• The Keyword Shitter Exactly what the name implies. Put a search term/phrase in, it shits out long tail matches.

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